Category: CONVERSION

To get the real edge, you can tap into overlooked resources such as interviewing industry experts.  This approach might lead you to cutting-edge information that hasn’t yet been published anywhere. 

Here is how you go about forging personal relationships: Adopt an intimate voice Include a photo of yourself Put yourself in your prospect’s shoes Show revelations Show your “Achilles Heel”

What do you do when you have pain somewhere in your body? If it’s bad enough, you’ll look for ways to get rid of it.  Your first reaction would be

Before you sit down and write copy, you must intimately understand how your target market thinks and talks.  What kind of language do they use and respond to.  What kind

Small businesses that want to succeed must cut through the vast array of options and make the right decisions about what they should do next.  Businesses that make better decisions

In the past and even now, you’ve probably heard this before: “the money is in the list“. According to those people, the bigger your list, the more money you stand