Category: ENGAGEMENT

Erick Moffatt no comments
Videos can be an extremely effective way of communicating with your customer base, especially if you time your content right. Reaching customers at the exact right stage in the sales
Erick Moffatt no comments
The traditional B2B sales funnel worked for a while, but it’s definitely time to make a change. Sales, marketing, and customer success need to work together to ensure customers stay
Erick Moffatt no comments
Many places are beginning to open up… However, don’t wait until the pandemic ends to stay in touch with your customers. This could be a long process and we aren’t
Erick Moffatt no comments
Email is still the best way to communicate with leads and customers. However, f you’re not careful with the way you write your campaign emails, they may end up in
Erick Moffatt no comments
Your audience is important now more than ever as you navigate through the COVID-19 pandemic. Think about what they may be feeling during this time. How can you position your
Erick Moffatt no comments
What does it mean to have a systems mindset? According to the article, “it means looking at your work as a series of systems and applying critical thinking to troubleshooting
Erick Moffatt no comments
Engagement is key when it comes to content marketing success. And interaction can really drive up engagement! So how can you get potential buyers to interact with what you’ve created?
Erick Moffatt no comments
Your products have a key role that must fit into your interaction with the customer and be what customers want. You need to have the products your customers want to
Erick Moffatt no comments
It’s likely that some of your leads will be reaching out to your customer support team. Them reaching out to you might happen via: Email. Social media – public posts
Erick Moffatt no comments
Once you sort out the basics to turn your leads into customers, you can begin to actively encourage them to make the purchase. But don’t forget to continue your trust