What do you do when you have pain somewhere in your body? If it’s bad enough, you’ll look for ways to get rid of it.  Your first reaction would be

Before you sit down and write copy, you must intimately understand how your target market thinks and talks.  What kind of language do they use and respond to.  What kind

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Marketing is all about targeting the ideal prospects that want or need what you have to offer. To succeed you need to: 1. Identify the prospects in need of your